Join the Party to Pay it Forward! Day of the Badger Returns April 8–9

Prepare to party! Day of the Badger is back this April 8–9 and we can’t wait to celebrate our Badger pride with our SJMC community. Each year, alumni, friends and students of UW–Madison come together for 1,848 minutes to show off their UW pride and support continuing educational excellence and opportunities for current and future generations of SJMC students.

Bookmark the SJMC giving page

Celebrate

2024 was another record-breaking year as SJMC alumni and friends raised a whopping $51,627 from 195 gifts for the School’s annual fund, which provides discretionary support for current students through scholarships, facility and technology upgrades, hands-on learning experiences and more. We’re hoping to continue our record-breaking streak in honor of the School’s 120th anniversary.

This year, we have two exciting challenges:

Thanks to a generous group of former Board of Visitors members, led by Ben Deutsch (BA’85) and Scott Farrell (BA’78), when we reach 120 gifts, we will unlock an additional $10,000.

The Department of Communication Arts has challenged us to a Vilas Race to 200 Gifts. The losing department’s director will don a donut costume and deliver donuts to the winner’s students, faculty and staff. Help us be the first to 200 gifts and prove once and for all that SJMC is the best community in Vilas Hall!

Here’s how you can get involved:

Break out your best Badger gear!

Show off your SJMC pride by posting on social media. Be sure to tag UW-Madison School of Journalism and Mass Communication on LinkedIn, @uwsjmc on Instagram or @uwmadisonsjmc on Facebook.

Join the party to pay it forward and support the educational experiences of current and future generations of SJMC students.

Give Back

Contributions to the SJMC during Day of the Badger support the School of Journalism and Mass Communication Annual Fund. Gifts to this fund will have an immediate impact on a diverse array of student and faculty initiatives across the School, including:

Providing financial support to deserving, passionate students including our James L. Baughman Senior Achievement Awards.

Updating learning spaces and technology to encourage greater faculty-student collaboration.

Supporting real-world projects and experiences that best prepare students for ever-changing media landscapes.

Engaging in inclusive initiatives to make the SJMC a place where all students belong.

Share

Join the party and pay it forward to current and future SJMC students on Tuesday, April 8th and Wednesday, April 9th. Engage in the conversation on social media using the hashtag #DayOfTheBadger and tag us at UW-Madison School of Journalism and Mass Communication on LinkedIn, @uwsjmc on Instagram or @uwmadisonsjmc on Facebook.

Bookmark the SJMC giving page